| Wishing The The Happiest of Holidays! To your family from ours at The Technology Coach! 2010 Was a VERY exciting year for us, both professionally and personally. Siobhan and I welcomed our first child Saoirse Kendall Born Sept. 20th. If you'd like to see pictures (and who doesn't!) of our new baby, find us on facebook and we'll be happy to "friend" you. While you're there why not check out our facebook fanpage, full of tips and tricks we include our Blog entries and any news on our facebook pages. Social Media Marketing is a very powerful tool and we'd love to help you explore how it can help your business, just ask! As if 2010 wasn't busy enough it was also our first year operating as an incorporated company, if you'd like to hear about why we made the decision to incorporate after 7 years in business just send us an email, we'd be happy to tell you about why we made the decision and the professionals we involved to help us through it! Last but not least the end of 2010 also marked the beginning of our new branding, with the name change on the horizon for early 2011 we've already registered our new domain, thrown up a temporary place holder website and created new email addresses for myself (scott@outhouseit.com). Keep your eyes peeled and ears open for more exciting news on the launch of Outhouse I.T. Inc, Where our mission is to provide small businesses with a full service, cost effective alternative to an in house I.T. Department. And now for our gift to you, our loyal customers and friends, this months technology tip is about creating an out of office email message to automatically let others know you are away from the office during the holidays, you'll find details here on our Blog. As many of us wind down for the Holiday Season. We're reminded at this time of year of the importance of family, taking some time for ourselves and enjoying the rest of life as much as we enjoy running our businesses! Again a sincere Happy Holidays from our family to yours and all the best in 2011! |
Friday, December 24, 2010
Merry Christmas!
Thursday, December 16, 2010
IT Key To Cutting Costs For Small Businesses
Businesses focus on reducing costs with IT
Nearly three-quarters of small businesses consider IT to be a key driver in helping reduce the costs of operations, according to research firm Techaisle.
The top three IT initiatives for small businesses are:
*Migrating from older technologies
*Maintaining and improving current IT infrastructure
*Developing and implementing new IT applications
In terms of implementing new IT applications, these small businesses are increasingly moving towards virtualization, business intelligence and collaboration. Over 30% of small businesses are either actively investigating or investing in these technologies.
Improving workforce productivity and improving effectiveness of sales and marketing are also on the agenda of small businesses to address increased competitiveness, slow economy, and uncertainty. To improve effectiveness of sales and marketing, nearly 36% of small businesses are investing in improved email marketing campaigns, 28% are looking at Google Adwords and 21% are looking at Facebook advertising.
"Vendors who focus on IT as driver for operational savings will succeed as operating costs reduction is what SBs want from IT,”said Anurag Agrawal, Techaisle.
“Small businesses are the prime candidates for the Consumerization of IT where they are pushing increased automation through pervasive computing, improved productivity through collaboration, and efficient sales and marketing using latest social media capabilities.”
Nearly three-quarters of small businesses consider IT to be a key driver in helping reduce the costs of operations, according to research firm Techaisle.
The top three IT initiatives for small businesses are:
*Migrating from older technologies
*Maintaining and improving current IT infrastructure
*Developing and implementing new IT applications
In terms of implementing new IT applications, these small businesses are increasingly moving towards virtualization, business intelligence and collaboration. Over 30% of small businesses are either actively investigating or investing in these technologies.
Improving workforce productivity and improving effectiveness of sales and marketing are also on the agenda of small businesses to address increased competitiveness, slow economy, and uncertainty. To improve effectiveness of sales and marketing, nearly 36% of small businesses are investing in improved email marketing campaigns, 28% are looking at Google Adwords and 21% are looking at Facebook advertising.
"Vendors who focus on IT as driver for operational savings will succeed as operating costs reduction is what SBs want from IT,”said Anurag Agrawal, Techaisle.
“Small businesses are the prime candidates for the Consumerization of IT where they are pushing increased automation through pervasive computing, improved productivity through collaboration, and efficient sales and marketing using latest social media capabilities.”
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